Scrabble tiles spelling branding, mission, values, and vision on a desk, alongside a graph and office supplies, highlighting brand pillars and organizational values.

Differentiating between Brand Pillars and Organisational Values

In the world of human resources and organisational culture, the alignment of brand pillars and organisational values plays a crucial role in shaping the success of an organisation. When these values are properly differentiated, it can create a strong and cohesive brand identity that resonates with both employees and customers. However, when there is insufficient […]

Differentiating between Brand Pillars and Organisational Values Read More »